Social media platforms may restrict organic growth to favour paid advertisements or maybe disappear altogether. But program Optimization (SEO) is one strategy you’ll always rely upon! The free SEO tools listed during this guide will assist you to optimise your WordPress site sort of ways.
The good news is that there’s no got to heed the decision of snake-oil SEO salesmen, especially when there are numerous outstanding free SEO tools which will have a positive impact on your rankings – as long as you’re willing to require a touch time to find out their ins and outs.
In this post, we’ve assembled a set of seven free SEO tools for WordPress (and otherwise) to assist improve your Google rankings, including our advice on how they will assist you climb the ladder to the very top of search queries. Let’s get started!
Best free SEO tools for WordPress
1. Pingdom Speed Test
Pingdom Speed Test may be a simple tool that permits you to live exactly how long your site takes to load – right down to the millisecond. Just enter the URL of the location you would like to check, pick one among the available server locations, then sit back for a couple of seconds while it produces an in-depth report.
Aside from load speeds, Pingdom also will compare how your site stacks up against their database and archived tests, and supply you with an inventory of performance insights you’ll put into action to enhance your metrics:
Now, you would possibly not care an excessive amount of about how briskly your site loads as long as it’s quick enough, but search engines do. So, if you would like to spice up your Google rankings, even shaving a few of milliseconds off your page speed might just be the ticket to urge there.
As far as WordPress goes, there are many ways to assist improve your page speed times, and that we recently covered ten of them during a two-part series: 5 Quick Wins to hurry Up WordPress Load Times and 5 More Quick Wins to hurry Up Your WordPress.
KWFinder allows you to look for detailed information about specific keywords. All you would like to try to do is enter a seed keyword into the search bar, click “Find Keywords”, and wait a couple of seconds for KWFinder to calculate your results.
KWFinder reports show you ways popular the keyword you’re checking out is, how the recognition of that keyword has changed over time, and related keywords you would possibly want to consider:
Each keyword listed they show a “Keyword Difficulty” or “KD” rating, which is often calculated from Link Profile Strength employing a system created by Mangools, the creator of KWFinder. Keywords are rank on a scale of 0-100, with 0 being the smallest amount difficult and 100 being the foremost difficult. The KD highlights in red, yellow, or green, so you’ll see which keywords are easy to rank for at a look.
KWFinder does offer premium plans, but visitors to the KWFinder site can look for two keywords per day without signing up. you’ll also register for a free plan with up to 5 keyword searches per day. this is often quite enough to suit the requirements of most small business websites.
3. Chrome DevTools
The Chrome DevTools may be a suite of web development and debugging tools built right into the Chrome browser. They include an elements panel (which enables you to control your site’s CSS and see how the changes look in real-time), a console that gives you with real-time diagnostics, and a networks section with insights regarding your site’s performance, among many others.
However, our primary interest lies with the Chrome DevTools dedicated to providing page performance and loading speed insights. To realize access to those free SEO tools you want first to install Google Chrome, then head to the location you’ll be testing. Right-click anywhere on the page, select the Inspect option, and once there, click on the Network tab. Finally, press the F5 key to start your first test:
When about Alexa, we must make a distinction between its free Site Overview service and its premium marketing stack, which only offers a brief free test period. Since we’re talking about free SEO tools, we’ll be that specialize in the previous and the way it can assist you in improving your Google rankings.
Alexa keeps track of your site’s global and countrywide rank using its algorithms alongside historical data, which enables you to ascertain how your performance progresses over time. the location Overview also breaks down the countries your visitors are coming from, which is beneficial from a geo-targeting perspective:
Most importantly, you’ll be shown a rough outline of your top performing keywords in search engines. Using this data, you’ll decipher the content that’s performing well, then use the knowledge to either schedule more related posts for your WordPress blog, reinforce low performers with better content, or just retire shoddy keywords.
5. Google Keyword Planner
The Google Keyword Planner enables you to get search volume data and historical trends for the keywords you select , analyze what proportion competition there’s for them, and dissect information on related keywords organized consistent with relevance:
With this data in hand, you’ll quickly select highly performing keywords and build your WordPress posts around them. These keywords also can be utilised in conjunction with the Yoast SEO plugin to assist your Google rankings.
6. Google Trends
Google Trends may be a potent free SEO tool all by itself, but it shines when used alongside the Google Keyword Planner.
While the planner enables you to spot potential future keywords for your content, Google Trends provides you with hard data concerning keyword interest using Google’s vast database of search histories. You’ll even use the tool to match interest in multiple keywords directly, and break down the regions that they’re most relevant:
Historical trends are often an influential factor when determining the viability of keywords. For instance, did you recognize that interest in WordPress themes usually peaks annually around January and February? A savvy WordPress blogger would heed this data and schedule a topic roundup around that point.
7. Keywords Everywhere
Keywords Everywhere may be a free extension for Chrome and Firefox that integrates directly with Google Search, Google Analytics, eBay, and other major websites to point out you keyword information in real-time. For the needs of this text, we’ll specialise in how Keywords Everywhere integrates with Google Search.
Every time you look for something on Google, Keywords Everywhere will present you with two lists of keywords: one list of automatically-generated relevant keywords and an inventory of keywords also looked for by people googling an equivalent thing. Search volumes, CPC (Cost-Per-Click), and Competition levels also are displayed.
Keywords Everywhere is especially great for anyone who manages a WordPress blog because you’ll use it to get ideas for Focus Keywords. This makes it easier for you to settle on SEO-friendly article ideas at the outset, instead of trying to force an ill-fitting keyword onto a thought you’ve already written about.
Conclusion on the highest free SEO tools
To boost your Google rankings, you’ll need patience and perseverance. You won’t see results overnight, albeit you’re doing everything correctly. That being said, if you arm yourself with these free SEO tools – and have a willingness to ascertain the work through and choose the proper keywords – reaching that coveted first-page spot might only be a matter of your time . Let’s recap the seven tools:
- Pingdom Speed Test: For analysing your site’s speed.
- KWFinder: a simple thanks to assessing how difficult it’ll be to rank for keywords you’re curious about, and what alternative keywords could be more comfortable to rank.
- Chrome DevTools: For obtaining more detailed performance data.
- Alexa: Great for all-round ranking.
- Google Keyword Planner: an excellent tool for researching keywords.
- Google Trends: an easy tool to refine your keywords using historical trends.
- Keywords Everywhere: an excellent tool for locating keywords naturally as you surf the online.
Are there the other free SEO tools that you simply would recommend to other WordPress users? Share them with us within the comments section below!